Retro 1980’s Trend – Hot Trend
Millennial moms and dads were born between 1981 and 1997 which make up the young parents of today. This generation has typically been consumed with technology yet there has been a push towards the nostalgia of simpler times. Turning back to retro brands and classic toys, we see manufacturers meeting the need for toys and products that remind this generation of their childhood. This trend is supported with the fact that classic toys perform well. In 2017, plush sales grew 8 percent and doll sales grew percent.
復(fù)古的80年代趨勢(shì)——熱賣期
出生于1981年至1997年的千禧一代已經(jīng)變成了當(dāng)代的年輕父母?jìng)儭_@一代人的特色是消費(fèi)科技,但是同時(shí)也有對(duì)更簡(jiǎn)單時(shí)代的懷舊之情。回歸復(fù)古的品牌和經(jīng)典的玩具,我們可以發(fā)現(xiàn)制造商們正在努力滿足消費(fèi)者需求,尋求令他們想起童年的玩具和產(chǎn)品。經(jīng)典玩具更優(yōu)秀的表現(xiàn)也證實(shí)了這一趨勢(shì)。2017年,毛絨玩具的銷售額增長了8%,娃娃的銷售額增加了4%。



★文章來自《2019紐約國際玩具展分析報(bào)告》。
★點(diǎn)擊此處,查看更多報(bào)告詳情:http://www.27679.cn/report/26.html
與設(shè)計(jì)師合作
更多該設(shè)計(jì)師作品詳情,
(轉(zhuǎn)載請(qǐng)注明出自愛原物,盜版必究)